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| "Makes breakfast a blast!" |
Batter Blaster
Batter Blaster ingredients:
filtered water, organic wheat flour (unbleached), organic cane sugar, organic eggs, sodium lactate to inhibit spoilage, organic soybean powder, leavening (dicalcium phosphate and sodium bicarbonate), sea salt, organic rice bran extract, propellant.
I have no idea how long Batter Blaster has been on the market, but I started noticing the (apparently) low-tech, low-budget, 1950s or early 60s-style television commercials just a few months ago. "Just shake, point, blast and cook!" the announcer exclaims as the model shows you how it's done. Then they do it again, in Instant Replay: "Just shake, point, blast and cook!" (Click here to see a Batter Blaster ad on the Internet.) The demonstrations are followed by an inane jingle:
♫♪ Make a better breakfast faster:
Batter Blaster! ♪♫♪
I laughed out loud the first time. But I was laughing even harder when the ads started showing up on cable between gourmet cooking shows.
[This babble continues.]
